How Companies Use Inkit

How to Choose Direct Mail Software

If you’re looking to add direct mail software to your marketing stack, you’ll find that it comes in all shapes and sizes. There are direct mail automation providers, APIs and more traditional postcard design interfaces. With a growing variety of direct mail solutions, it can feel daunting to find the best fit. Here are some…

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Building A Direct Mail Campaign For Millennials

If you’re a marketer, millennials are probably on your radar. Set to become the dominant force in our economy, most businesses can’t afford to ignore this generation. Are you sending direct mail to millennials? When you think of millennials—even if you are a millennial—you might envision someone wearing earbuds, looking down at a smartphone. It’s…

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Buying a Direct Mail List? Try These 5 Built-in Audiences First

Thinking of buying a direct mail list? First, take this pop quiz: what’s the marketing channel being analyzed in this enthusiastic report from last year? “Customer response rates increased year-over-year by an impressive 43%, but prospect response rates more than doubled—reporting an astounding 190% increase!” Well, okay—if you know anything about what we do at…

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Automated Personalized Postcards for Your Drip Campaign

Last Steps: Automated personalized postcards could be the cherry on top of your drip campaign One of Inkit’s key differentiators is the ability to apply digital methodologies to direct mail. We simply provide an easy way to nurture potential prospects and retain customers using direct mail automation so that it’s as easy as clicking “send”. Setting up…

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Send Direct Mail As Easily As Email With Inkit

This post was originally published on Siftery blog. Inkit enables you to create and launch highly-customized and powerful direct mail campaigns at huge cost and time savings. Kevin William David interviewed Michael McCarthy, Co-Founder at Inkit to know more. Hi Michael, Let’s get started! So you tell us about Inkit? Sure! The Inkit team is creating an easier, faster and less expensive way…

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Op-Ed: Meal Delivery and Direct Mail

I love going out to eat. My husband and I typically cut ourselves off after two (maybe three) nights out every week. Our wallets don’t seem to widen as easily as our wastelines! In fact, up until a couple years ago, my husband Jeremy and I loved trying all the latest local restaurants after work.…

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3 Ways Fintech Companies Can Automate Direct Mail

“Fintech is changing the finance sector just like the Internet changed the written press and music industries. In what is a stagnant sector monopolized by banks, finance is ripe for innovation and fintech is unquestionably the catalyst needed for change.” — Philippe Gelis, CEO of Kantox Fintechs are tech companies that cater to the financial…

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